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What’s Up with Wawona, October 2022

Welcome to the first edition of our new monthly website article, What’s Up with Wawona! This editorial content will include the latest updates on “What’s Up with Wawona”, industry updates and trends, and fast facts about frozen foods.


We are starting to slow down on the fresh production side. To date, we have processed 46,872,893 pounds of peaches across our 3 processing plants – Clovis, Fresno, and Watsonville.

The Valley Children’s Hospital Employee Giving Challenge is under way! Every dollar donated by an employee is matched by Wawona and is also matched by the Smittcamp Family.

Our top priority to close out 2022? Innovation, innovation, innovation! Our R&D, Marketing, and Sales teams are working together on some new frozen baked good items that will rival homemade cookies, cobblers, and pies! These delicious new items could be hitting the shelves this upcoming winter. Stay tuned!

Fast Facts about Fruits and Vegetables from the PBH

We are excited to celebrate October with fast facts about fruits and vegetables from the Produce for Better Health Foundation (PBH).

Everyone knows how healthy fruits are for us. That’s indisputable. But, what we are starting to understand and appreciate is just how good they can make us feel! There’s a growing body of evidence that eating fruits is predictive of increased happiness, life satisfaction, and well-being. And, PBH’s research indicates that those who eat fruits and veggies most days per week say that they experience physical, emotional, and social benefits now and into the future.

Here are some fruit-related tips to try:

  • Adding frozen fruit to oatmeal for breakfast is a great way to add flavor and nutrition to the start of your day.
  • Did you know cereal is one of the most frequent ways people enjoy fruit? Consider pairing fruit with cereal for a quick and easy, plant-packed breakfast or snack.
  • Try frozen berries in your yogurt.
  • Think salads are just all about the veggies? Frozen fruit is a sweet, flavorful complement to your favorite greens.

Looking to incorporate more frozen fruit into your dishes? Visit www.fruitsandveggies.org for more information.

Frozen Fruit 101

Frozen fruit is your answer to hit PAUSE on Mother Nature. Freezing fruit at the peak maturity and ripeness holds in all the fresh flavors and natural nutrients that can be enjoyed year-round.

Here are several additional benefits that operators, schools, and consumers can expect when choosing FROZEN over FRESH:

  • Cost Savings
    • Frozen fruit can be more than 50% less expensive than fresh alternatives (*Forbes. 2017. Cut Food Costs By Going Frozen, Without Sacrificing Health Or Taste, shorturl.at/hlY05).
  • 100% Yield
    • Frozen fruit eliminates food waste, straining time, and produces finished items with no water pools.
  • Thaw and Serve Convenience
    • Simply remove from bag, thaw, and serve! Frozen fruit reduces wasted time and adds efficiency to your food prep.
  • Available Year Round
    • Frozen fruit allows you to enjoy your favorite fruits even when they’re not in season. Bake a peach cobbler in March or enjoy a strawberry shortcake in January! Frozen fruit offers year-round convenience, consistency, and fresh flavor.
  • Health Benefits
    • Frozen fruit is picked at peak ripeness to lock in bountiful nutrients and flavor. In some cases, frozen foods can be even more nutritious than fresh fruit because the freezing process preserves the freshest flavor and highest nutrient content.

Discover Wawona Quality.

  • "We love the quality of the fruit … it has a nice brix content and makes thick, flavorful smoothies."

    Jeff Degemas, Purchasing Director, Juiceland, 34 smoothies shops in Texas
  • "Wawona is my one-stop shop… I love it! Wawona Frozen Fruit allows us to make the smoothies quickly and save on labor costs. And there is no waste with frozen fruit."

    Nick Villareal, COO, Fork to Fit, McAllen, Texas.
  • "Wawona fruit servings are convenient, easy-to-serve and they have a great shelf life."

    Robert Schram, Director of Campus Catering at Clovis (CA) Unified School District
  • "Wonderful tasting fruit with great selection and variety."

    Ginger M.
  • "The frozen peach cups are absolutely amazing."

    Stacie S.
Logo with fruit

Wawona Frozen Foods, Inc.
100 W Alluvial Ave, Clovis, CA 93611

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