MARKET SEGMENTS

Retail
Wawona Frozen Foods Offers a Variety of High Quality, Consumer-Packaged Products for Retail Supermarkets, Club Stores and Convenience Stores
The fresh, wholesome fruit products are available in both branded and private label. Examples of Wawona’s branded retail offerings include its IQF bagged fruits, as well as Jewels and Gluten Free Gems. Wawona’s products start with fruit picked ripe and full of flavor for an “off-the-tree” taste, texture and nutrition. Wawona fresh frozen fruits offer a convenient, great-tasting way to enjoy the flavor and nutrition of fresh fruit, year-round.
Retail Uses & Benefits
Wawona is a reliable provider of frozen peaches, plums, pears, strawberries and blends to retailers. The popular Wawona brand is sold nationwide and Wawona packs private label as well. Wawona’s “fresh frozen” processing provides discriminating consumers with ideal fruit to delight their families. The frozen fruit also maintains its fresh flavors to ensure the highest customer satisfaction in products such as: pies, cobblers, dessert toppings, smoothies, and more. Key benefits include:
- Available as branded or private label
- Variety of cut sizes and package sizes
- Tastes like fresh availability year-round
Branded & Private Label Opportunities
Wawona offers delicious fruit with that fresh picked flavor year ‘round. Consumers have come to rely on the Wawona brand to make their desserts, smoothies and inventive dishes perfect every time. Wawona’s fresh frozen fruits are the key ingredients in both branded and private label products.